- The JV will create an omni-channel, multi-retail brand for the middle east with Nykaa holding 55% stake in the new entity and
Apparel Group45% stake.
- The Apparel Group has operations across Gulf Cooperation Council (GCC) countries – UAE, Kingdom of Saudi Arabia (KSA), Qatar, Oman, Kuwait and Bahrain.
- Falguni Nayar, founder and CEO of Nykaa said that consumption of beauty products is high in the Gulf.
Beauty e-commerce player Nykaa…